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New York Consulting Firm

Media, IP Advisory Content Creation, Branding, Talent Advisory and Business Strategy

Meet Barbara Fedida

Founder, Casablanca Strategy Group

Prior to founding the Casablanca Strategy Group, an IP advisory and consulting firm, Barbara Fedida was Senior Vice President for Talent, Editorial Strategy and Business Affairs at ABC News. In that role Fedida was responsible for developing and executing ABC News’ strategic vision and planning for the next generation of both on-air and off-air talent. She was responsible for hiring, developing and placing all anchors and correspondents for ABC News programs and bureaus worldwide. Additionally, she supervised all editorial recruiting, hiring, growth, inclusion and development opportunities.

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